social media Archives - Page 7 of 8

Beef producers must engage the public on animal welfare

By Cam Dahl April 30, 2012

Animal welfare. These two words often evoke a strong response from livestock producers across the country who feel that their way of life is under siege by those who don’t understand them and don’t grasp what they do for society. One just has to look at a few headlines to understand why farmers may feel

Crops, Grain Markets, News, Oilseeds

Social media: Lending credibility to marketing in the digital age

By Shannon VanRaes March 23, 2012

Just being good isn’t enough. Being special can elevate products like canola oil to new levels and increase sales

Low in saturated fat and high in healthy omega-3 fatty acids canola oil, offers clear health benefits to consumers. But marketers can’t expect the product to sell itself — they need to grease the wheels. Kit Yarrow, a consumer psychologist, author and consultant spoke at the Canola Council of Canada’s convention in Washington, D.C. about

Cereals, News

Take advantage of the the good times while they last: Bonnett

By Alex Binkley March 14, 2012

With farm incomes better than they’ve been in a long time, farmers need to take advantage of market opportunities without stretching themselves too thinly, says Ron Bonnett, president of the Canadian Federation of Agriculture. That means doing everything from telling Canadians about the importance of the agri-food industry to the national economy to making sure

Country Crossroads, News

Time has come to stop always

By Lorraine Stevenson February 14, 2012

Nicole Blyth is involved. The vivacious farm girl from MacGregor has volunteered with community groups and at school, and jumped at just about every 4-H leadership opportunity that’s come her way. Volunteering is a way to meet people, have fun, and learn new things, says Blyth, a Brandon University student planning to focus on rural

Dairy cattle, Livestock, News

Dairy farmers reach out to public through social media

By Shannon VanRaes January 24, 2012

The Dairy Farmers of Canada is urging its members to bypass the mainstream media and use social media to win the support of Canadians. “If we can’t get our message out into the mainstream media, and we have been very unsuccessful in trying to achieve that, one way we can do that as farmers is

Opinion

Ideal tractor testament to the golden age of manufacturing

By Alex Campbell, Bill Fleury And Caleigh Mccreery January 17, 2012

These days, social media, software and other digitally focused companies occupy the apex of innovation. But a century ago, many of the brightest and most creative young minds were drawn to manufacturing. Consider the Goold, Shapley and Muir “Ideal” tractor shown in the accompanying photograph. Headquartered in Brantford, Ont., but with branches in Winnipeg, Regina

Beef cattle, Forages, Livestock, News

Experts cautiously bullish on prospects for Canadian cattle producers

By Shannon VanRaes January 12, 2012

The future holds both opportunities and risks for Canadian cattle producers. “In this economic environment, for those who are flexible and willing to look around the corner in their decision-making… there will be opportunities,” U.S. beef market expert Jim Robb told ranchers attending the Manitoba Forage Council’s recent grazing school in Winnipeg. Overseas demand, particularly

News

Farmers Turn To The Web To Burnish Image

By Carey Gillam October 27, 2011

October is a busy month for Kansas farmer Darin Grimm. With 2,000 acres of corn and soybeans to harvest, the third-generation family farmer is running a combine nearly dawn to dusk. But he still makes time to tweet. Whether it s touting the benefits of a new fertilizer, sharing photos of a newborn calf, debating

Cereals, Country Crossroads

Brothers Capitalize On Specialty Brews With Local Flavour

By Lorraine Stevenson October 20, 2011

Now they re coming back to rural Manitoba, this time with plans to start up the first estate brewery in Canada. An estate brewery differs from other breweries by producing its own ingredients. We re farmers at heart, and we just sort of wanted to get back to the land, said Lawrence, who has just

Livestock, Opinion, Other livestock

Is Agriculture Image Being Blindsided By Social Media?

By Will Verboven September 8, 2011

Aspeaker at a recent national cattle industry event showed a video which both bemused and shocked the audience. The speaker and her research company, on behalf of an industry group, was investigating public response to the image of beef. Part of the research involved a focus group to ascertain their opinions on the topic. The

Daily Network News

U.S. livestock: Cattle extend gains on improving cash prices, packer demand

U.S. grains: Soy futures slide on China demand doubts

Spain probes whether swine fever outbreak was caused by lab leak

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AGCanadaTV: In case you missed it; your national ag news recap for Dec. 5, 2025

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