Plant-based protein navigates market reckoning

Plant-based protein navigates market reckoning

PROTEIN | Improved taste, texture and value are hoped to make the sector more competitive

Lessons have been learned from the downturn in the plant-based protein marketplace, including what could have been done differently when it came to marketing, product development and consumer expectations.

Vegan Burger And Meat Burger

Comment: Is fake meat healthy? And what’s actually in it?

It can be more environmentally sustainable but not all effects are clear

The popularity of plant-based proteins, or “fake meat,” has increased in recent years as consumers look to eat fewer animal products. Many consumers believe these fake meats are better for their health, as well as better for the environment, but is that right? It may sound obvious, but the first thing to say is that


Don’t call it meat if it’s made with plants, France says

Reuters – France will ban the use of meat names like “steak” and “sausage” on plant-based protein food, according to a decree published June 29, in a bid to avoid confusion over the trendy meat alternatives. France is the first country in the European Union to impose such a restriction. In 2020, EU lawmakers rejected

Letters: More harm than good

I am writing in response to an article in the July 8, 2021 issue of your paper titled, ‘How plant-based diets could help prevent the next Covid-19.’ What Mr. Boyer says about reducing contact with animals to prevent zoonotic diseases is true. However, his suggestion that we do this by consuming less meat and more



With 3D printed ‘steaks,’ Spanish startup eyes the mass market

Reuters – As demand for plant-based alternatives to meat rises, Barcelona-based startup Novameat is using its 3D printing technology to manufacture vegetarian “steaks” that it hopes will reach the mass market next year. Novameat plans to sell its “steaks” directly to consumers and to businesses such as restaurants interested in producing plant-based meat, business development

EU lawmakers vote for ‘veggie burgers,’ take hard line on dairy labels

Reuters – Restaurants and shops in the European Union should be allowed to label products as “veggie burgers” or “vegan sausages,” the European Parliament said Oct. 23, but called for tighter curbs on labelling of plant-based dairy substitutes. EU lawmakers voted to reject proposals, backed by farmers, to ban plant-based products from using terms such

Bjorn Orvar, co-founder and chief scientific officer at ORF Genetics, poses for a photo outside the company’s greenhouse in southwest Iceland.

Will COVID-19 be a game changer in humanity’s relationship with meat?

Double-digit growth in plant-based foods expected this year, but lab-grown meat is the next frontier

Thomson Reuters Foundation – In a vast, illuminated greenhouse set among Iceland’s otherworldly lava fields, the genetically modified shoots of an ancient cereal crop may hold the key to the food of the future. Using abundant geothermal waters for heating and volcanic ash instead of soil, biotech company ORF Genetics is growing barley here to