sustainable beef Archives - Page 4 of 4

Jeffrey Fitzpatrick-Stilwell of McDonald’s Canada speaks at the University of Manitoba during a seminar hosted by the National Centre for Livestock and the Environment.

No need to compete on sustainability

Consumers have access to a lot of information, but that information isn’t always helpful

By Shannon VanRaes October 13, 2015

When it comes to sustainability, competition isn’t the name of the game. Speaking at the University of Manitoba during a seminar hosted by the National Centre for Livestock and the Environment, Jeffrey Fitzpatrick-Stilwell of McDonald’s Canada said that efforts to make food production more sustainable need to be “pre-competitive.” “We work very collaboratively, not only

Beef cattle

McDonald’s makes progress with sustainable beef pilot project

McDonald’s is looking for cattle producers throughout Canada to  participate in pilot project looking at the sustainable production

By Jennifer Paige June 22, 2015

McDonald’s Canada representatives may soon be visiting Manitoba cattle farms as the company moves forward with a pilot program designed to increase the amount of beef it sources from sustainable suppliers. “This verification program is open to anyone across Canada who wants to participate. We have had some interest from Manitoba already. One Manitoba producer

Livestock

Antimicrobial use in feedlots could be slashed, say experts

Simple management changes, like pre-weaning vaccinations, can greatly increase immunity in cattle

By Alexis Kienlen April 21, 2015

The livestock sector could significantly reduce and in some cases, eliminate, antimicrobial use with simple changes in management practices, say veterinarians. And that would reduce the threat of antimicrobial resistance and boost consumer confidence in the cattle industry. “The key is to have animals that are properly vaccinated,” said Craig Dorin of Veterinary Agri-Health Services.

Markets

Guenther: McDonald’s sustainability goals to reach beyond beef

By GFM Network News, Lisa Guenther March 12, 2015

Farmers who want to keep supplying the world’s biggest quick-service restaurant chains can expect more scrutiny of their methods going forward. That’s because the chains’ customers appear to be looking for more sustainably-produced food — so companies such as McDonald’s in turn are looking for third-party verification to prove the ingredients they source make the

From left to right: Larry Thomas, Hubert Lau and Ted Power.

Beef cattle

BIXS transfers ownership to new privately held company

ViewTrak with CCA, are the initial shareholders in new BIXS program

By Meghan Mast December 16, 2014

A new partnership announced this week could raise the profile and popularity of the Canadian cattle ID and information exchange system. Beef InfoXchange System (BIXS), founded by the Canadian Cattlemen’s Association (CCA) declared Dec. 8 it is transferring ownership to a new privately held company, of which the initial shareholders are the CCA and ViewTrak, an

Beef cattle, Livestock

Canada to be site of McDonald’s sustainable beef pilot

McDonald’s is working with CCA on ambitious project to make Canada the  first country to supply it with sustainable beef

By Alexis Kienlen May 30, 2014

McDonald’s has chosen Canada over Australia and Europe for a pilot project in its ambitious quest to serve only “sustainable beef” in its massive global restaurant empire. The exact terms of the pilot — or even a definition of sustainable — have yet to be finalized, but the fast-food giant has the backing of the

Daily Network News

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Tag Archives sustainable beef

McDonald’s makes progress with sustainable beef pilot project

Antimicrobial use in feedlots could be slashed, say experts

Guenther: McDonald’s sustainability goals to reach beyond beef

BIXS transfers ownership to new privately held company

Canada to be site of McDonald’s sustainable beef pilot

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