EU lifts wheat, barley, rapeseed yield outlook

Paris | Reuters — The European Union’s crop monitoring service on Monday lifted its yield forecasts for this year’s soft wheat, barley and rapeseed harvests with growing conditions remaining mostly favourable despite a recent dry spell. Yields will stay below levels seen in 2014, when the EU posted record production in several crops, but exceed




people in Africa on a hillside

Moving from famine relief to relief from famine

Ethiopia has made solid gains thanks to a co-ordinated attack on the root causes of hunger

Famine relief was a hit in the 1980s — literally — as pop music stars donated the proceeds of their collaboration on the song “Feed the World” to help feed starving people in Ethiopia. It was a sincere effort that raised millions and was part of a global response by governments and aid and development





close-up of cattle

Editorial: Time to quit fighting COOL

Maybe we missed it, but somehow we expected there would be more of a buzz when McDonald’s announced that it had chosen Canada for its first-ever project to source sustainable beef. We saw no industry or government releases welcoming the announcement, which seems a bit odd. After all, McDonald’s is North America’s largest beef buyer.




Tod Wallace

A look at international opportunities for beef

Shipping beef to the EU requires adherence to strict protocols, 
but the premium may make it worthwhile

Breakout sessions and informal discussion at the 36th annual general meeting of Manitoba Beef Producers in Brandon earlier this month focused on the possibilities of capitalizing on the European Union and Asian markets. “The markets are changing and as producers we need to adapt. Whether you want to go to the EU, China, or you’re