Cattle in a pasture

Canada to be site of McDonald’s sustainable beef pilot

McDonald’s is working with CCA on ambitious project to make Canada the 
first country to supply it with sustainable beef

McDonald’s has chosen Canada over Australia and Europe for a pilot project in its ambitious quest to serve only “sustainable beef” in its massive global restaurant empire. The exact terms of the pilot — or even a definition of sustainable — have yet to be finalized, but the fast-food giant has the backing of the