(Outback Guidance video screengrab via YouTube)

CNH to buy Outback Guidance’s parent firm

Case IH, New Holland maker to pay US$175 million for Hemisphere

CNH Industrial, parent of the Case IH. New Holland, Steyr and Flexi-Coil farm equipment brands, has signed a cash deal to buy satellite positioning tech firm Hemisphere GNSS, parent of the Outback Guidance aftermarket GPS, precision ag and autosteer business. CNH announced Thursday it will pay $175 million for Hemisphere, which has been owned since

A CNH manufacturing plant at Sorocaba, west of Sao Paulo in southeastern Brazil. (Photo courtesy CNH Industrial)

CNH buys software house NX9 to bolster ag business

Milan | Reuters — CNH Industrial has bought software engineering firm NX9, it said on Thursday, in a further step to boost digital innovation in its agricultural division as it prepares to spin off its truck, bus and engine operations. U.S.-based NX9 is a small software house specializing in so-called ‘ISOBUS’ technology for agricultural equipment,