Glacier FarmMedia – Mandatory country-of-origin labelling (COOL) is gone, but there’s a new effort by American beef producers wanting to bring it back. “It’s still hugely on our radar,” said Alberta Beef Producers chair Melanie Wowk. “When COOL was first instituted in 2003, it was costing us about $600 million a year, so I think
The likely U.S. secretary of agriculture says he’ll be “happy” to again advance country-of-origin labelling (COOL) policies. Tom Vilsack, during his Feb. 2 confirmation hearing of the Senate Agricultural Committee, confirmed he is open to reintroducing COOL laws – if they comply with World Trade Organization (WTO) standards. COOL refers to laws requiring retailers to
U.S. beef imports have increased at a faster rate than U.S. beef exports over the last few years. Why? First let’s go to the beef import numbers, noting the major country sources of U.S. beef imports. In 2015, the U.S. imported $9.1 billion worth of beef from all countries. Of that number, $7 billion came
Canadian sheep producers remain stranded by country-of-origin labelling (COOL) restrictions, even as beef and pork producers have seen relief. According to Herman Bouw, Manitoba sheep producer and director of the Manitoba Sheep Association (MSA), COOL continues to affect the sector, isolating it from the U.S. market, due to active lobbying from the American sheep industry.
The end of the U.S. country-of-origin labelling program hasn’t translated into an export boon for Canadian cattle and pig producers, but they’re still glad that border impediment is gone. Brian Perillat, manager and senior analyst at Canfax, the market analysis division of the Canadian Cattlemen’s Association (CCA), said in an interview that it’s hard to
Despite claims to the opposite, the increasing chances of Donald—“You’re fired!”—Trump changing to “I, Donald—do solemnly swear—Trump” is not a sign of the coming apocalypse. Granted, the end could be closer than we think when any billionaire steps off his Boeing 757 airliner and declares, “I could stand in the middle of 5th Avenue and
UPDATED: Dec. 29 – After nearly eight years and millions of dollars spent fighting it at the World Trade Organization and billions in lower prices for Canadian beef and hog producers, the U.S. mandatory country-of-origin labelling program has been repealed. The end came Dec. 18 when both houses of the U.S. Congress passed a massive
In a ruling released earlier this week, Canada and Mexico got about one-third of the clout they sought from the World Trade Organization to impose retaliatory tariffs on American products because of country-of-origin labelling. But Canadian officials say the ability to penalize imported U.S. goods to the tune of C$1,054,729 is enough to pressure U.S.
Canada has made its final pitch to a World Trade Organization panel on the billions of dollars of damage beef and pork producers say they have suffered due to the U.S. country-of-origin labelling (COOL) program. Now it awaits a decision on what level of retaliatory tariffs it can impose on imports of American food and
With Congress currently debating the repeal of mandatory country-of-origin labelling (COOL) for meat and poultry — federal law in the U.S. since 2002 — new research from the Sam W. Walton College of Business at the University of Arkansas shines a spotlight on how COOL labelling affects consumers’ purchase decisions. In “A COOL Effect: The