Canada’s biggest mushroom grower is set to further expand its market space in Western Canada with a deal for a West Coast competitor.
Highline Mushrooms of Leamington, Ont. announced Wednesday it will buy Prairie Mushrooms of Langley, B.C. for an undisclosed sum.
Highline, which has operated since 1961 and was taken over in 2016 by Irish tropical fruit marketing firm Fyffes, expanded later in 2016 beyond its five plants in Ontario and Quebec when it bought another B.C. firm, All Seasons Mushrooms, with three sites in B.C. and Alberta.
Prairie Mushrooms, in business since 1963, operates at five sites in B.C. and sells its products into B.C., Alberta and the U.S. Pacific Northwest.
Highline, which has so far operated in Western Canada using the All Seasons name, said Wednesday it will bring all its combined businesses under the Highline name once the Prairie Mushrooms deal closes.
Highline said the deal “further strengthens (its) leading western Canadian operations and enhances its position as both the largest organic mushroom grower and the only coast-to-coast mushroom grower in Canada.”
Duke Tran, president and founding shareholder of Prairie Mushrooms, will lead Highline’s business in Western Canada after the deal closes.
“Working with Highline allows us to combine our business with the clear leader in terms of technical expertise and quality levels in Canada and together we will be able to deliver exceptional, products and service to our customers,” Tran said in Highline’s release Wednesday.
Highline CEO Aaron Hamer described Prairie Mushrooms as “an excellent fit with our existing mushroom business in Western Canada given its trusted position with key customers and its significant organic growing capacity.” –– AGCanada.com Network